Terms of Service

These Terms of Service (the “Terms”) are a binding agreement between you (“you” or “Merchant”) and StoreFlux (“StoreFlux”, “we”, “us”). They apply to your use of the StoreFlux website (storeflux.store), the admin panel (admin.storeflux.store), the API (api.storeflux.store), the reference storefront, the documentation and any related services (together, the “Service”). By creating an account, calling the API or otherwise using the Service you agree to these Terms. If you do not agree, do not use the Service.

01The Service

StoreFlux is a multi-tenant, headless commerce Backend-as-a-Service. It provides a REST API with commerce modules (catalog, inventory, carts, orders, payments, customers, marketing, analytics and more), a role-based admin dashboard, real-time events, and a reference storefront that you may deploy as your own or replace with a frontend you build against the API.

We may add, change or retire features. If we make a change that materially reduces the core functionality of a paid plan, we will give you reasonable notice. “Done-for-you” storefront builds are delivered under a separate written quote; these Terms govern the hosted platform that such a storefront runs on.

02Eligibility and accounts

• You must be at least 18 years old and able to form a binding contract. If you sign up on behalf of a business, you confirm you have authority to bind it.
• You must provide accurate registration information and keep it current.
• Each store you create is a separate “tenant” with its own admin users. Roles (Owner, Admin, Staff) control what each user can do. You are responsible for who you grant access to and for all activity under your accounts.
• Keep your credentials and API keys secret. Tell us promptly at admin.storeflux@gmail.com if you suspect unauthorised access. We lock accounts after repeated failed sign-in attempts to protect them.

03Plans, fees and billing

• Pricing. The Service is billed per store at the prices shown on our pricing section: currently US$12 per store per month, or US$100 per store per year. Every plan includes all platform modules; there are no per-transaction fees charged by StoreFlux.
• Payment processor fees are separate. Stripe, PayPal and any other gateway you connect charge their own fees under your agreement with them.
• Renewal and cancellation. Subscriptions renew for the same period unless cancelled before the renewal date. You can cancel at any time; access continues until the end of the period you have paid for. See the Refund & Cancellation Policy.
• Taxes. Prices exclude applicable taxes unless stated. You are responsible for any sales, VAT or similar taxes that apply to your subscription.
• Price changes. We may change prices for future billing periods and will give you at least 30 days’ notice before a change affects you. Existing paid periods are not affected.
• Non-payment. If an invoice is not paid when due we may suspend the store after notice until the balance is settled.

04Demo environment

The demo admin panel, demo storefront and demo API data are shared, public and may be reset at any time. Do not enter real personal data, real payment details or confidential information into the demo. Demo credentials published on our website are for evaluation only.

05You and your customers

You operate your store as an independent business. You are solely responsible for your products and content, your pricing, your shipping, tax collection and remittance, consumer-law compliance (including returns, warranties and distance-selling rules), and your own privacy notice, terms and cookie notice for your storefront. You are the “controller” of your customers’ personal data and StoreFlux acts as your “processor” as described in the Data Processing Addendum.

Your storefront policies (for example delivery, returns, privacy and terms pages shown to your shoppers) are content that you write and control. StoreFlux does not provide legal advice and is not responsible for your store’s policies.

06Payments

StoreFlux connects your store to payment gateways (such as Stripe and PayPal) using the credentials you configure. Card details are collected and tokenised by the gateway directly in the shopper’s browser and never pass through or are stored on StoreFlux servers. StoreFlux is not a bank, money transmitter or payment facilitator and does not hold your funds. You are responsible for your gateway account, its terms, chargebacks, disputes, refunds you issue and any resulting fees. Gateway secrets you provide are stored encrypted.

07Your data

• Ownership. You keep all rights in the products, content, customer data and other material you put into the Service (“Your Data”). You grant us a limited licence to host, process, transmit and display Your Data solely to provide, secure and support the Service for you.
• Export and deletion. You can export your data using the API and the admin export tools, and process customer data-export and erasure requests with the built-in privacy tools. On termination, see “Suspension and termination” below.
• Isolation and security. Each store’s data is isolated at the database layer using row-level security, and we apply the measures described on our Security & Disclosure page. No system is perfectly secure; you should keep your own backups of data that is critical to you.
• Usage data. We may collect technical and aggregated usage data about the Service (for example request volumes and performance) to operate, protect and improve it. We do not sell Your Data.

08Acceptable use

You must follow our Acceptable Use Policy. In particular you must not use the Service to sell illegal goods, to infringe others’ rights, to send spam, to attack or probe the Service or other tenants, or to circumvent rate limits, plan limits or tenant isolation.

09API access and limits

API keys and tokens are personal to your store. Requests may be rate-limited and plans may carry usage limits; we may throttle or block traffic that threatens the stability or security of the Service. Publicly documented endpoints may be called from any origin, but you remain responsible for what your applications do with them.

10Third-party services and integrations

The Service can integrate with third-party services you choose to connect, such as payment gateways, email delivery, social media and advertising platforms (for example Meta), and AI providers. Those services are governed by their own terms and privacy policies, and your use of them is at your own risk. We are not responsible for third-party services, their availability, or how they use data you send them.

11AI features

Some features (for example insights and content assistance) are optional and use a third-party AI provider with an API key that you configure for your store. When you enable them, relevant store data may be sent to that provider to generate a result. AI output can be inaccurate or incomplete: review it before relying on it or publishing it. You are responsible for decisions you make using AI output. If you have not configured an AI provider, these features remain disabled for your store.

12Intellectual property

StoreFlux and its licensors own the Service, including software, documentation, branding and design, other than Your Data. These Terms give you a limited, non-exclusive, non-transferable right to use the Service for your business during your subscription. You may not copy, resell, reverse engineer or build a competing product from the Service except as permitted by law. If you send us feedback, we may use it without obligation to you.

13Availability and support

We work to keep the Service available and secure, but we do not guarantee uninterrupted or error-free operation and, unless we agree otherwise in writing, there is no service-level commitment. We may perform maintenance and will try to schedule disruptive work sensibly. Support is provided by email; priority email support is included on annual plans.

14Suspension and termination

• By you. You can stop using the Service and cancel your subscription at any time.
• By us. We may suspend or terminate access immediately if you materially breach these Terms or the Acceptable Use Policy, if your use threatens the security or integrity of the Service or other tenants, if required by law, or for unpaid fees after notice. Where reasonable we will tell you why and give you a chance to fix the problem first.
• What happens to your data. After termination we will keep your data available for export for 30 days, unless termination is for abuse or illegality or the law requires otherwise. After that period, we delete or irreversibly anonymise Your Data from production systems, and it ages out of backups on their normal cycle.
• Sections that by their nature should survive termination (including payment obligations, intellectual property, disclaimers, liability limits and governing law) continue to apply.

15Disclaimers

To the maximum extent permitted by law, the Service is provided “as is” and “as available”. We disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement and any warranty that the Service will meet your requirements, be uninterrupted, or be free of errors or harmful components. Nothing in these Terms excludes any warranty or right that cannot be excluded under applicable law.

16Limitation of liability

To the maximum extent permitted by law: (a) StoreFlux will not be liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, goodwill or data, arising out of or related to the Service; and (b) our total aggregate liability for all claims relating to the Service is limited to the fees you paid to StoreFlux for the Service in the 12 months before the event giving rise to the claim. These limits do not apply to liability that cannot be limited by law, such as for fraud or wilful misconduct.

17Indemnification

You will defend and indemnify StoreFlux and its team against claims, losses and costs (including reasonable legal fees) arising from Your Data, your products and storefront, your breach of these Terms or the Acceptable Use Policy, or your violation of law or third-party rights. We will notify you promptly of any claim and reasonably cooperate at your expense.

18Privacy and data protection

Our Privacy Policy explains how we handle personal data. Where we process personal data on your behalf, the Data Processing Addendum applies and forms part of these Terms.

19Changes to these Terms

We may update these Terms from time to time. For material changes we will give notice by email or in the admin panel at least 30 days before they take effect. If you keep using the Service after the effective date, you accept the updated Terms. If you do not agree, you may cancel before the change takes effect.

20Governing law and disputes

These Terms are governed by the laws of the jurisdiction in which StoreFlux’s operating entity is established, without regard to conflict-of-law rules. The courts of that jurisdiction have exclusive jurisdiction over disputes, except where mandatory consumer or data-protection law gives you the right to bring a claim elsewhere. Before starting a formal dispute, please contact us so we can try to resolve it informally.

21General

• Entire agreement. These Terms, the policies they reference and any signed order form or quote are the whole agreement between us about the Service.
• Severability and waiver. If a provision is unenforceable, the rest remains in effect. A failure to enforce a right is not a waiver.
• Assignment. You may not assign these Terms without our consent. We may assign them in connection with a merger, acquisition or sale of assets.
• Force majeure. Neither party is liable for delay or failure caused by events beyond its reasonable control.
• Notices. We may send notices to the email address on your account or through the admin panel. You can contact us at admin.storeflux@gmail.com.

22Contact

Questions about these Terms? Email admin.storeflux@gmail.com or use the contact form.